Case study: a physiotherapy clinic that asks for feedback discreetly

Illustrative case study. The business and names are fictional: we tell this story so you can see how Tocky is set up in a place like yours. These are not a real customer’s results and we don’t promise a number of reviews.
The situation
Fisio Norte (fictional name) is a clinic with two physiotherapists. Many patients come for several weeks in a row and end up very happy, but hardly anyone leaves a review. And when someone searches for "physio near me", Google shows clinics with more reviews first.
What they set up
| Acrylic NFC plate at reception | €14.90 |
| 2 NFC cards, one per physio (€8.90 each) | €17.80 |
| Adhesive plate on the door | €14.90 |
| Total before volume discount | €47.60 |
Products: acrylic plate, staff card and adhesive plate.
How they use it day to day
- At discharge: the last day of treatment is the best moment. The physio takes out the card: "it would help us a lot if you left your opinion on Google, whatever it is".
- At reception: the plate sits next to the card terminal for anyone who wants to do it when paying.
- No pressure: it’s offered once and they don’t insist. If the patient would rather not, that’s fine.
Privacy
The patient writes the review from their own phone, on Google. When replying, the clinic says thank you without mentioning diagnoses or treatments. You’ll find more ideas in reviews for clinics, dentists and physios.
What they don’t do
They don’t ask for reviews only from patients whose treatment went well, or give anything in return. Every patient has the same plate in front of them.
Want to set it up in your business?
In the configurator you choose your type of business and it prepares your basket. Free shipping from €29, 30-day returns and the volume discount is applied automatically in the cart (10% from 3 units, 20% from 5).
Already have NFC plates from another brand? No need to throw them away: connect them to Tocky and manage them from the same dashboard (up to 5 free).
More cases like this in Case studies.
The NFC plate that opens your Google listing when a phone gets close. Cards from €8.90 and plates at €14.90, free shipping from €29.
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